1. Who we are
OwnWorth ("we," "us") - operated by OwnWorth, LLC, a Texas limited liability company - is a home-inventory service that turns photos of your belongings into an organized, valued inventory - for insurance documentation, selling, donating, and simply knowing what you own. This policy explains what we collect, why, and the choices you have. It covers the OwnWorth mobile and web apps and the ownworth.co website. Questions? Email hello@ownworth.co.
2. What we collect
Information you provide
- Account info: your email address and, if you create one, a password - stored only as a salted hash, never in plain text. You can also sign in with one-time email codes instead.
- Inventory data: the items you add - names, categories, rooms, brands, conditions, purchase prices and dates, serial numbers, quantities, notes, tags, barcodes, and the photos you take or upload.
- Donation profile (optional): if you generate donation receipts, you can save a donor name, address, and marginal tax-rate estimate so forms pre-fill. You choose whether to save these.
- Records you create: donation receipts (charity name and address, item values), sale records (what sold and for how much), and exports you generate.
- Voice Walk narration: if you walk a room narrating, we process the audio and the photos taken as you walk to catalog what you described. We do not keep your narration - the capture is deleted as soon as it processes, and the full transcript is discarded. The one exception is a walk that fails: we keep that capture so you can retry without recording the room again, and it is deleted when a retry succeeds or when you delete your account. We keep only the short phrase attached to each item (so "the blue chair my grandmother left me" stays with that chair).
- Receipt emails you forward: if you use your personal OwnWorth receipts address, we receive the emails you forward there, read the purchase details into your inventory, and keep a record that the message arrived.
Information created or received automatically
- AI results: when you use photo recognition or valuation, the AI's output (item identification, estimated value, listing copy) is stored with your item.
- Subscription status: if you subscribe, Apple processes the payment and our subscription partner RevenueCat tells us which plan is active for your household. We never see your card number.
- Basic technical data: standard server logs (such as IP address and request timestamps) used for security and to keep the service running. We never run a site-wide advertising pixel that tracks every visitor, and we never track you across other sites. If you reach us from an ad and join the waitlist, we send that single conversion - your email address, hashed - to the ad platform so we know the ad worked. Nothing from inside your inventory is ever part of it.
3. How we use your information
- To provide the service: store and organize your inventory, generate valuations, receipts, and exports, and sync across your devices.
- AI processing: when you request it (photo recognition, valuation, listing drafts), we send the relevant photo and item details to our AI provider (currently Google's Gemini API) from our servers, solely to produce the result you asked for. API keys and processing stay server-side - your device never talks to the AI provider directly, and we do not use your photos or personal data to train AI models.
- Shared pricing cache: to keep the service fast and affordable, we cache de-identified product-level pricing - for example, "this barcode is typically worth about $X" - and may reuse it across households. This cache contains no photos and no personal information.
- To communicate: transactional email only - sign-in codes and important service notices. No marketing spam.
- To protect the service: abuse prevention, debugging, and security.
4. What we never do
- We never sell your personal information.
- We never use your inventory, photos, or item data for advertising.
- We never load an advertising pixel that follows you around the web.
- We never use your photos or inventory to train AI models.
- We never share your inventory with anyone outside your household, except the service providers below acting on our instructions.
5. Household sharing
OwnWorth is organized around households. Members of your household see the household's shared inventory - items, photos, values, and receipts. Only invite people you trust with that information. Access is enforced at the database level (row-level security), so one household can never read another's data.
6. Service providers
We use a small number of providers to run OwnWorth, each only for its job. This is the complete list of everyone who receives data, not a sample.
Running the product
- Supabase - our database, authentication, and photo storage (photos live in a private bucket, accessed only through short-lived signed links). It holds essentially everything.
- Cloudflare (R2) - our backup copy of your files, so a failure at one provider cannot lose the inventory you built. It receives your item photos and their thumbnails, and the documents and receipts you attach. Voice Walk captures are deliberately excluded, so your narration is never copied there - those are handled as described in section 2 and never leave our primary storage. The backup is private, stored in the United States, and locked so that it cannot be altered or erased for 30 days, which is what lets us restore your photos if something goes wrong on our side. When you delete something it goes immediately from the live service, and its backup copy ages out on that 30-day cycle.
- Google (Gemini API) - AI identification, valuation, condition assessment, and listing-copy generation, invoked from our servers. It receives item photos, the item details you enter, Voice Walk audio and the photos taken during the walk, and receipt emails you forward. We ask you before any of this happens, and you can decline and keep using the app.
- Apple - payment processing for subscriptions (App Store in-app purchase). We never see your card.
- RevenueCat - subscription management; receives your household's app identifier and purchase status from the app store.
- Resend - sends our email (sign-in codes, household invites, service notices) and, if you use your OwnWorth receipts address, receives the receipt emails you forward.
- Expo - delivers push notifications to your device. The notification body includes the room name you spoke or typed and an item count.
- Sentry - crash and error reports from the app, production builds only, so we can fix what breaks. Diagnostic context only - no inventory contents.
Lookups that leave our servers
- UPC Item DB - when you scan a barcode, we send only the barcode number to look up the product. The request goes from our server, so your device is not exposed.
- Open Library - if the AI recognizes a book, we look up its ISBN by title. Only the title is sent, and the request goes from our server, so your device is not exposed.
This website
- Cloudflare - hosts this website, provides network security, and runs Cloudflare Web Analytics. (Cloudflare also stores our file backup - see "Running the product" above. This entry is only about the website.) The analytics run at the network edge rather than as a script on the page, so they collect visitor data (including your IP address) on every page here, including this one. They are aggregate traffic measurements and are not linked to your OwnWorth account.
- Google Fonts - serves the typeface used on this website. It loads on every page here, including this Privacy Policy and the Terms, so Google receives your IP address and browser user-agent when you read them. It is not used inside the app.
- Meta - if you join the waitlist, our signup code assembles an advertising-measurement event (your email address hashed with SHA-256, your IP address, your browser user-agent, and an advertising click identifier if you arrived from an ad). We are not sending it today - the credentials it would need are unset and our ad account is inactive. We are disclosing it because it is a configuration change rather than a code change away from being live, and we would rather tell you now than quietly start later. If we turn it on, we will update this policy and the date above first.
Marketplaces and budgeting apps receive data only if you connect them yourself - see section 7 below.
7. Connected accounts
OwnWorth can help you sell or donate items through outside services (for example, listing an item on eBay), and can report what your belongings are worth to a budgeting app. Nothing connects unless you connect it. If you connect an account:
- We store the authorization tokens the service issues server-side only - encrypted at rest, never on your device, and with no client access - and use them solely for actions you initiate (such as creating a listing you asked for).
- The item details and photos you choose to list are sent to that marketplace and become subject to its own terms and privacy policy.
- You can disconnect at any time in the app; disconnecting deletes our stored tokens.
- If you close your account on the marketplace itself, we honor the marketplace's account-deletion notifications and delete the associated connection data.
Budgeting apps (YNAB, and any app you point a net-worth feed at). These get one number: a single total for what your belongings are worth, plus its history and item count. They never receive item names, categories, photos, or locations. That limit is deliberate and permanent - your net worth should be able to include your belongings without publishing a list of them.
8. Business transfers
If OwnWorth is involved in a merger, acquisition, financing, reorganization, sale of assets, or bankruptcy, your information may transfer as part of that transaction. Any successor will remain bound by this policy, or will give you notice (and, where required, a choice) before your information becomes subject to a materially different policy.
9. Security
Data is encrypted in transit; photos are stored in private, household-scoped storage; database access is enforced by row-level security; and secrets (API keys, tokens) are kept server-side, never in the app on your device. No system is perfectly secure, but we design so that the blast radius of any failure is as small as possible.
10. Retention and deletion
- You can edit or delete any item, photo, or receipt at any time, and export your inventory to CSV or PDF whenever you like.
- Items you mark as sold, donated, or given away are kept in your History as your record - you can delete them like anything else.
- To delete your account and all household data you own, use the in-app option or email hello@ownworth.co from your account email. We complete deletion within 30 days; residual copies in our encrypted backup (Cloudflare R2, §6) are retained for 30 days from when they were written and purge on that cycle.
11. Your rights
Wherever you live, we extend the same rights: you can access, correct, export, or delete your personal information, and you can ask us what we hold about you. Residents of California, the EEA, and the UK may have additional statutory rights (such as objection and complaint to a supervisory authority). To exercise any of these, email hello@ownworth.co - we'll verify the request comes from your account email and respond within 30 days. We do not discriminate against you for exercising your rights.
12. Children
OwnWorth is not directed to children under 13, and we do not knowingly collect personal information from them. If you believe a child under 13 has provided us data, contact us and we will delete it. Users between 13 and 17 should use OwnWorth only with a parent's or guardian's involvement, and must be 18 to subscribe. If you are a registered user under 18 and you live in California, you can remove content you posted by deleting the item or by emailing privacy@ownworth.co, and we will tell you how. Removal may not reach copies held in encrypted backups for a short time.
13. Changes to this policy
If we make material changes, we'll update the date at the top and notify you in the app or by email before the changes take effect. Continued use after that means you accept the updated policy.
14. Contact
OwnWorth, LLC · hello@ownworth.co